Branding is a set of characteristics that are attributed to a brand name,something to which the consumer can relate; an effective brand increases its brand equity by having a consistent set of traits that a specific consumer segment enjoys.
Visual content is 40 times more likely to be shared on social media than any other content and 22% of products sold... ... Quality product images are a driving force of engagement, conversion, retention and overall customer lifetime value.
Graphic designs adds Identity value, boosting the pride of your workers, helping them win respect of competitors and clients, and creating a sense of community.
Some of the main goals of public relations are to create, maintain, and protect the organization's reputation, enhance its prestige, and present a favorable image via earned and paid media
Email is an important method of business communication that is fast, cheap, accessible and easily replicated. Using email can greatly benefit businesses as it provides efficient and effective ways to transmit all kinds of electronic data.
They make regular posts about a topic on their preferred social media channels and generate large followings of enthusiastic, engaged people who pay close attention to their views. Brands can create trends and encourage their followers to buy products they promote
SEO & SMO
SEO stands for “Search Engine Optimization” and SMO “Social Media Optimization”. Both are very important features for a digital marketing. SEO increase the visibility and links in the search engines through the genuine and informative contents and SMO grows the network which ultimately increases leads and sale.
Like any form of marketing, the purpose of digital marketing is to promote and sell a product or service. More specifically, the purpose of digital marketing is to connect a business or organization with its target audience via digital channels.
Content marketing is a marketing strategy that revolves around the creation, publication, and distribution of content to a target audience in order to bring new traffic (and therefore new customers) to your business.
Manage social media marketing campaigns and day-to-day activities including: Develop relevant content topics to reach the company's target customers.
Create, curate, and manage all published content
Content writing is the process of planning, writing and editing web content, typically for digital marketing purposes. It can include writing blog posts and articles, scripts for videos and podcasts, as well as content for specific platforms
Events are important
because they allow for a more intimate and engaging experience with your audience which ultimately leaves a lasting impression and one that is more memorable than a passive viewing of a more traditional form of advertising.
Organising events & launches
Video editing is the manipulation and arrangement of video shots. Video editing is used to structure and present all video information, clips and shots are compiled.
As you increase your numbers of followers, you’ll also increase your number of engagements. More people will discuss your business, and you’ll gain more information regarding the likes and tastes of your potential customers.
Promotional video is a business video with the intent to promote your products and services to customers and prospects. These pieces of content are promotional videos. They're transmitting information from the brand to the audience but without outright asking you to buy something
In manufacturing and design, a mockup, or mock-up, is a full-size model of a device, used for teaching, demonstration, design evaluation, promotion, can be said as a prototype if it provides at least part of the functionality of a system and enables testing of a design.